The Sony A7R IIIA, known for its exceptional quality, is now more affordable than ever. Wex Photo Video has dropped the price to just £1,499.

This significant price reduction makes the Sony A7R IIIA a steal, especially when compared to its newer counterparts like the A7R IVa and A7R V. Adding to the allure, Wex is including a Lowepro Flipside camera backpack worth £79 for free with the purchase.

Originally priced at £2,249, the A7R IIIA’s new price saves buyers a whopping £750. While it isn’t the latest in the A7R series, it still holds its ground by combining speed, resolution, and video capabilities. Whether you’re into still photography or video, this versatile camera doesn’t compromise on quality.

Compared to its predecessor, the Sony A7R III, the A7R IIIA boasts a rear LCD display resolution that jumps from 1,440,000 dots to 2,359,296 dots. It also has a faster USB port, upgraded from a USB 3.1 Gen 1 Type-C port to a USB 3.2 Gen 1 Type-C port. Aside from these enhancements, both models share the same specifications: a 42.4MP CMOS full-frame sensor with 399 phase-detection points and 425 contrast-detection areas for quicker focus in various lighting conditions.

The camera’s ISO sensitivity ranges from ISO 100-32000 and can be expanded to ISO 50-102400. For video enthusiasts, the A7R IIIA extends its capabilities to capture UHD 4K video using the full width of the full-frame sensor or a Super35 area with 5K oversampling to minimize moiré and aliasing.

The Sony A7R IIIA offers top-tier quality for both photography and videography, making it ideal for content creators looking to elevate their craft.

At £1,499, the Sony A7R IIIA presents an amazing opportunity for photographers and videographers to own a high-quality camera at a fraction of its original price. With additional perks like the free Lowepro backpack, it’s an offer that’s hard to resist.

By Peter Browne

Peter Browne is an extraordinary photographer journalist whose lens captures the essence of life's most significant moments. With a profound passion for storytelling and a keen eye for detail, Peter has mastered the art of blending photography and journalism, creating powerful visual narratives that leave a lasting impact on viewers.